Jobhop Jobhop's blog : Can Hootsuite Help You Get A Job?
Before you start reading this you really need to be using at least one social media platform, the more you’re using then the more you’ll see the benefits of using a dashboard like Hootsuite.
That’s right Hootsuite is classed as a social media management dashboard, a place where you can monitor what’s being said about you, your brand, your competitors and about certain keywords. It is used to schedule posts, track mentions and monitor the chatter. Once you’re ready to set a social media management dashboard up go to Hootsuite & register, it’s free however there are paid for upgrades should you wish to get more advanced.
Hootsuite allows you to create “streams” ( AKA columns) streams are set up to have different activity feeds going on at once.
If we take Twitter, one stream could be mentions, another could be tweets sent, the next could be tweets from a company you’re watching, the stream next to that could be a particular industry you’re interested in.
Get the idea? You can create streams for locations ie London or go one step further and create a stream for the location and the job e.g London Marketing Jobs
Searching for jobs can be time consuming but when you have all your streams set up pulling in all the jobs, keywords and locations for you it becomes slightly easier
If you wanted to work locally you can Geo-target your searches which means the searches returned will be filtered, local to you. To do this you will see the magnifying glass (search icon) in the top right hand corner. Put your search in & click the compass looking icon to receive filtered local searches, you can save this search as stream if you wish. ( Geo-targeting is an upgrade)
Once you’ve got the hang of creating streams for one network you can go and create streams for others, as well as your Twitter you can create streams for Linkedin, Facebook, Googleplus and others, that’s once you’ve connected your social networks.
Hootsuite with Linkedin
You can search for jobs on Linkedin using Hootsuite
You will have to connect Linkedin into your social networks then you can then create a stream for it.
You’ll get a choice of my updates, all updates, all discussions, most popular discussions, company updates, schedules or dates or job search.
As well as any other updates, what’s important is creating a stream for company updates, depending on how many companies you’d like to work at would depend on the streams you’d create. Now that you have the company update streams you’re able to keep tabs on any developments which may create new jobs at your desired company. The other one is job search, by clicking on that and entering the keyword you want to search for e.g “marketing” then the stream created will be marketing jobs that are pulled into Hootsuite from Linkedin.
Hootsuite of course has an app so whilst you’re on the go you can watch your streams and act immediately to any developments.
If you want to do marketing as a career you'll be required to know how to use social media effectively and that will include the use of a dashboard like Hootsuite. You may even be a natural whizz with social media and looking to carve yourself a career with your skills.
Many companies looking for a social media manager, assistant, community manager or an intern will ask how many years Hootsuite experience do you have?
If a career in social media excites you then a recommendation would be to get certified via the Hootsuite University
You do have to pay to go through the education that Hootsuite University has to offer, however it’s very reasonable and if you dedicate your time to completing the course and doing the exam within a month it’s a few pounds well worth spent.
The course is in easy to digest chunks, up to date videos. You’ll get to learn all the features and functions of a Hootsuite dashboard, plus more with webinars focussing on building upon your social media knowledge.
Once you pass the exam you’ll earn industry recognised credentials which demonstrate your Hootsuite expertise. You’ll get a badge which you can attach to any of your emails, cv’s or even put onto your blog. You will also get put into the certified professionals directory, which means anyone looking for a Hootsuite professional has the opportunity to find you.
JOIN Jobhop and spread the word.
Julie Bishop Jobhop.co.uk
In:
- Social media